Cell phones and VoIP technology don’t always produce the best quality audio for your callers. Our Senior Recording Engineer tells you why and how we work to improve the issue.

Marketing and I.T. teams don’t always share the same priorities. When that happens, opportunities to reach customers may be missed. But we can help when it comes to your caller experience.

With more marketing channels than ever, an audio logo gives your target audience another brand element to remember you by. And it doesn’t require visual engagement. Listen to samples.

We hear it a lot! Many marketers think their company doesn’t put callers on hold. Maybe that’s just wishful thinking, because it’s not often true. Listen to this example.

When it comes to marketing, are you following the crowd because it’s quicker, easier and less demanding? Your brand – and your audience – deserve better. See why.

Disregarding the caller experience your company provides doesn’t make any sense. It can irritate customers and prospects, discourage repeat calls and cost you far too much money in lifetime revenue.

If you’re a company leader, you don’t want any part of a service nightmare like this. Take steps now to ensure that none of your callers ever experience this type of indifference.

Playing recorded music in your business provides many types of value, but just like your product or service, music isn’t free. Here are the steps you can take to avoid violating copyright laws.

It might be easy to just let a warm body answer your company’s phones, but marketing blogger Seth Godin points out the serious flaw with that lack of strategy.

This longtime client found a way to get others to pay for her company’s On Hold Marketing program. But, wait, there’s more: she actually made money on it. Check out her good idea.